Digitata Guided Analytics (GA) Service

The Digitata Guided Analytics (GA) service provides sophisticated network and subscriber analytics, experienced leadership and executable advice on the management of your telecommunications network and Dynamic Tariffing™.

Whilst many analytic solutions provide some form of a network and subscriber analytics capability, Digitata provides more. Dynamic Tariffing™ and the subsequent analysis of network traffic and subscriber behaviour is a complex business.

Digitata brings a comprehensive set of analysis tools and techniques aimed at delivering a true understanding of the impact of dynamic pricing and subscriber activity change.

Digitata brings the experience and understanding gained from many Telco markets worldwide.

We focus on your business objectives for your network and provide a clear direction towards achieving those objectives using sophisticated and innovative analytics methods.

Our unified network, revenue, tariff and subscriber analysis provides a near real-time and historical view of the operator’s network, revenue and subscriber behaviour.

Digitata DTS and Guided Analytics looks at network traffic, cell utilisation, congestion, revenue, tariffs, elasticity and subscriber behaviour.

Guided Analytics provides segmentation of the subscriber base by revenue, time period, DT / non-DT and subscriber activity group (behaviour). Subscriber analytics includes segmented analysis of subscriber activity, growth, plan migration, churn, loyalty and retention. Of crucial interest is how subscribers respond to changes in tariff and marketing strategy and the subsequent impact on the network.

Guided Analytics allows you to leverage our experience and techniques and move forward with confidence.